Shiner Looks to Evolve with Texas in New Campaign

Dear Client:    Today, Shiner Beer unveiled “its first new brand platform in over five years,” per Adweek.  The platform, called “Say it With Shiner,” aims to bring the 112-year-old beer maker in line with its evolving home state of Texas, which is becoming “more diverse, younger,” and offering “more opportunities,” Shiner brand manager Nick Weiland … Continue reading "Shiner Looks to Evolve with Texas in New Campaign"

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