Dear Client:  Come springtime, Hop Valley Brewing Company will be making its way across the USA. Known for their cryo-hopped beers, the Oregon-based brewer (acquired by MillerCoors back in 2016) has grown leaps and bounds over the years – all in a relatively tight footprint too. The brewer, which currently distributes to 10 states (all … Continue reading “Molson Coors’ Hop Valley Going National This Spring”

Dear Client:  How times have changed. There was a time where Mass. Bay Brewing Co., better known as Harpoon, was simply a regional powerhouse brewer, known for brands like Harpoon IPA. These days, they’re becoming better known for their regional powerhouse seltzer brand: Arctic Chill.  In fact, Arctic Chill is the no. 1 regional brand … Continue reading “Mass Bay Expects Arctic Chill Seltzer to Drive Company Growth”

Dear Client:  The hits from the pandemic keep coming, as Founders Brewing has once again furloughed a significant number of its hospitality and retail workers. The Grand Rapids-based brewer, which temporarily laid off 163 employees back at the beginning of the pandemic in April, has made the call to undergo another round of furloughs – … Continue reading “Founders Implements Another Round of “Temporary” Furloughs”

Dear Client:  We’d gotten a hot tip that Washington-based Schilling Hard Cider, a quirky, regional hard cider company branded with cartoonish animal labels, had actually started to outsell Boston Beer’s Angry Orchard to become the no. 1 cider in Washington State.  We caught up with founder Colin Schilling to tell us about their outlook for … Continue reading “The Not-So-Small Cider Company That’s Up Double Digits This Year”

Dear Client:  Despite all of 2020’s challenges, Golden Road put together “a pretty strong year,” GM Dan Hamill told CBD. Indeed, the brewery is up 6% in volume overall, and has sold the most cases that it’s ever sold in its nine years of doing business, according to Dan. Driving much of this success for … Continue reading “Golden Road Going All In on Mango Cart with First-Ever TV Spot”

Dear Client:  Today, your editors got a chance to chat with the GMs of some of the biggest brands from A-B’s Brewers Collective, from Goose Island to Elysian to Kona and Golden Road.  Each brewer has some big bets for 2021, even despite the uncertainty at retail that remains. Some of the brewers will get … Continue reading “A-B Investing Unprecedented Millions in Media for Kona and Elysian”

Dear Client:  Your editor recently noticed an interesting new seltzer package at the store: Two Robbers Craft Hard Seltzer sports an intriguing minimalistic drawing of two almost-identical skulls (one sporting a moustache … funny). It’s a brand we thought we’d maybe heard of, but with so many seltzer entrants … who can remember.  Turns out, … Continue reading “This Quirky Philly Brand is One of the Fastest-Growing Regional Seltzers”

Dear Client:  Big news out of California Craft Brewers Association Executive Director, Tom McCormick, who alerted CCBA members today that he’ll leave his post as chief at the end of the year (effective January 1).  “The decision to retire is not at all sudden and has been thoughtfully planned with the CCBA board of directors … Continue reading “Tom McCormick Retiring After 15 Years Leading the California Craft Brewers Assoc.”

Dear Client:  Craft’s recent streak of share gains is starting to flatten out. Recall the segment had gained modest dollar share of overall beer week after week since around mid-September in Nielsen all outlet scans, but the gains began to dry up heading into November. After gaining 0.3 points of dollar share for the four … Continue reading “Craft Share Gains Cooling Down in November”

Dear Client:  CBD and BBD have been covering the many states that are reclosing or rolling back the on-premise, as COVID caseloads rise across the country.  While some states have imposed 10 p.m. curfews for indoor dining and bars, including New York, New Jersey, Minnesota and more (Virginia has imposed a curfew specifically for alcohol … Continue reading “Craft Resisting Another Shutdown”

Dear Client:  Back in August, we profiled some of the biggest regional players in seltzer. The idea: These are ones to watch, as local players have yet to significantly sink their suds into the segment’s growing share of beer.  All told seltzer should end the year at about 8 share of beer. Regional seltzers are … Continue reading “Willie’s Superbrew Wants to Seltzerize the Northeast”

Dear Client:  Odell is moving to Reyes’ Windy City Distributing in Chicagoland, as well as a mixed bag of other distributors across Illinois. This news comes a couple months after their statewide distributor of three years, Breakthru, sold to the Hand Family’s Lakeshore Beverage (A-B) over the summer.   Recall that Odell and Deschutes were the … Continue reading “Odell Moves to Reyes and More In Illinois”

Dear Client:  Boston Beer announced that the brand is releasing a new Samuel Adams Winter Lager this year, made from a reformulated, “crisper and brighter” recipe.  “As one of the first seasonal beers we brewed over 30 years ago, Winter Lager was inspired by the unique flavors and festivities of the holiday season that bring … Continue reading “Sam Adams Revamps Winter Lager for the Holiday Season”

Dear Client:  A recent chat with Revolution Brewing brass was particularly timely, shedding light on how brewers in some of COVID’s hardest-hit areas will navigate the winter.    CBD readers know that 10-year old Revolution made the tough call last month to close its Logan Square brewpub for the winter, amid tougher local regulations. Illinois has … Continue reading ““After NYC, We’ve Got it Second Worst”: How Rev is Navigating the Land Mine of Chicago”

Dear Client:  Highly popular Tree House Brewing has announced plans to launch a third outpost in its home state of Massachusetts. The brewer, which owns a production facility in Monson and a sprawling campus in Charlton, now has its eyes set on a location in Cape Cod. Tree House has reportedly purchased an old two-story … Continue reading “Tree House Brewing Coming to Cape Cod”