Dear Client: In early May, Craft Brew Alliance announced an imminent seltzer from their Omission brand, making them one of many, many brewers coming to market with a new seltzer. What makes Omission’s forthcoming seltzer different from the existing and coming competitors in the space? We caught up last week with CBA’s national brand manager, … Continue reading “Why Omission is Bringing a Seltzer to Market”

Dear Client: Short’s Brewing and Green Peak Innovations, both of Michigan, have announced a new licensing agreement for edibles and infused beverages. The announcement came earlier this week at the Benzinga Cannabis Capital Conference in Detroit. Under the new agreement Short’s Brewing will allow Green Peak to make edibles and vaporizers that mimic some of … Continue reading “Short’s Brewing Partners with Michigan Marijuana Co. on Edibles, Beverages”

Dear Client: Sierra Nevada’s national sales meeting this week has a lot of headlines.  This might be the biggest one: The brewer expects to grow this year low-single digits, despite Pale Ale’s struggle to grow.  Chalk it up to the less-than-2-year-old Hazy Little Thing, which continues to smash expectations. It’ll close the year at roughly … Continue reading “Hazy Made Sierra’s 2019 Sweet, But Next Year is About Sours”

Dear Client: We reported last November that Artisanal Brewing Ventures acquired Brooklyn-based Sixpoint Brewery [see CBD 11-07-2018].  That news also came with the development that Sixpoint would also open its first taproom and new production brewing facility in Brooklyn, exact size and location TBD.  Now the brewer is releasing more news on that project.  Sixpoint … Continue reading “Sixpoint Building New Brewery in Gowanus, Brooklyn”

Dear Client: Today, Mass. Bay Brewing Co. — which some may know by its natural born name, Harpoon, as it was founded in ’86 — has announced its first CMO and “most senior hire” in the company’s history: Jon London.  Jon helped launch Boston Beer’s Angry Orchard brand back in 2011 and ’12 as their … Continue reading “Mass. Bay Brewing Co. Hires Boston Beer vet Jon London as First CMO”

Dear Client: Full Sail has just announced James “Wheels” Wheeler as new senior VP of sales at the Oregon-based company. James comes directly from Constellation, where he worked for more than two decades — most recently as VP of business development for Constellation’s Craft & Specialty Division. Full Sail CEO Cory Comstock said James comes … Continue reading “Full Sail Snags Constellation Alum James Wheeler as Senior VP Sales”

Dear Client: With two weeks left on the clock for Anheuser-Busch InBev to make an offer for its remaining stake in Craft Brew Alliance, you can imagine the topic of conversation on CBA’s second quarter earnings call yesterday. Knowing good and well what everyone wanted to talk about, CBA chief Andy Thomas took some time … Continue reading “Offer or No Offer: CBA Prepared”

Dear Client: When MillerCoors purchased Saint Archer Brewing in 2015, it was pretty clear the acquisition wasn’t based solely off the San Diego-based brewer’s beers. That’s no knock to the brewer’s “award winning” portfolio, but at the time of the purchase, Saint Archer’s lineup of brand “ambassadors” – which included, pro skateboarders like Paul Rodriguez … Continue reading “Saint Archer Evolves into National Lifestyle Brand”

Dear Client: CBA’s latest quarter has seen lead brand Kona return to strength.  After recording a 5% drop in overall depletions and a modest 1.4% gain in Kona depletions for the first quarter of 2019, spring-time media investments and distribution drives seem to have paid off.  CBA just reported Kona’s Q2 depletions were up 8%, … Continue reading “Kona Q2 Depletions Up 8%, Driving Total CBA Depletions to Positive”

Dear Client: If you were wondering if A-B’s craft buying spree is over, wonder no more. The brewer just announced that they’ve purchased Ohio’s Platform Beer Co. for their Brewers Collective, which is now roughly 12 partners strong.  If you haven’t heard of Platform Beer Co., well, they’re already eyeing 40,000 barrels of production this … Continue reading “A-B Adds Ohio’s Platform Beer Co. to Brewers Collective”

Dear Client: This morning, the Brewers Association dropped their midyear tally for craft growth in 2019.  The category is up 4% in production volume half way through the year, which is on pace with the growth recorded over the full year in 2018, but a notch below the 2018 half-year trend, which was up 5%. … Continue reading “Craft Staying Steady, if Challenging, Up 4% At Midyear”

Dear Client: Noah Brown is back at Salt Lake City’s Uinta Brewing.  Noah left his post as director of national accounts at Uinta in April of last year, as some of you may recall, to become director of national accounts at Cincinnati’s Rhinegeist Brewery. Fun fact: Rhinegeist, which produced 100,000 barrels last year, is now … Continue reading “Noah Brown Returns to Uinta as VP of Sales”

Dear Client: Dogfish Head got the low-cal IPA ball rolling this year with Slightly Mighty – the 95-calorie, 4% ABV beer, brewed with monk fruit. It started shipping in late March, [see BBD 04-16-2019] .  A couple months after that, news hit that Anheuser-Busch’s very own Goose Island was piloting a 98-calorie, 3% ABV IPA, … Continue reading “More Top 50 Craft Brewers Eyeing Low-Cal IPAs”

Dear Client: It’s been a while since we’ve heard news on Atwater Brewery. What’s the Detroit brewer up to? Well, like a lot of brewers nowadays, they’re making a run at the hard seltzer category. “I’ve never seen anything like it in my 20 years of business in this industry, something like this come in … Continue reading “Atwater Rolling Out 100-Calorie Hard Seltzer Line”

Dear Client: As BBD reported this morning, Tamarron came out with its annual Malt Beverage Supplier Performance Survey, where distributors rate supplier performance “against supplier roles and responsibilities,” per Tamarron.  Not surprisingly, Boston took top honors again for the second year running. It snagged the top “overall average performance score,” at 3.61 (up 0.08 over … Continue reading “Boston Tops in Tamarron Again; What about Other Craft?”