BEERNET

Dear Client:   Today’s Craft Brewers Conference General Session featured Tim Wu, Special Assistant to the President for Technology and Competition Policy, talking about the recently released report on “Competition in the Marks for Beer, Wine and Spirits.”  That report, released in February as response to Biden’s 2021 Executive Order on Competition, sided largely with … Continue reading “Biden Assistant on Treasury Report Legacy: We’ve Got Work to Do”

Dear Client:   The Brewers Association kicked off the 2022 Craft Brewers Conference this morning from chilly Minneapolis. As of today, there are over 10,000 conference attendees — up 21% from 2021 in Denver.  BA chief Bob Pease and the rest of the craft brewers in attendance got a warm welcome from the city’s mayor, … Continue reading “CBC 2022: Climbing Out of Covid, to a Maturing Market”

Dear Client:   If you’ve been following our coverage of Sycamore’s spat with Stone, you might be wondering how this North Carolina craft brewer became connected with ‘colorful’ lawyer Marc Randazza? We’ll have more on that connection in the story below, but the long and short of it is Sycamore founder Justin Brigham’s lawyer and … Continue reading “Flying Dog Seeks Summary Judgment Against NC ABC for Denying Label Approval”

Dear Client:   We’ve been covering all the latest in the Sycamore suit against Stone, where the former has secured a preliminary injunction against the California brewer for its use of “Keep it Juicy,” a mark that Sycamore says it owns.   As of now, a trial date has been set for the 11th of July. … Continue reading “Who is Sycamore Brewing?”

Dear Client:   Gambrinus-owned Spoetzl Brewery, creator of the Shiner brand, announced today that it is releasing a Mexican-style Cerveza, dubbed “¡Órale!” The expression is a common Mexican interjection that can be used as a greeting, question, affirmation or a call to action, but in Spoetzl’s case, it’s a rallying cry meaning, “hell yes!”  The … Continue reading “Shiner Slated to Release Mexican-Style Lager on Tailwinds of 2021 Growth”

Dear Client:   Deschutes is making c-store penetration a priority, but their channel strategy differs greatly from the general off-prem chain “playbook.” C-stores, beer’s largest channel, are an increasing priority for craft brewers. To wit, as we wrote earlier this month in our Deschutes update, convenience is a 100,000-case opportunity for the no. 11 craft … Continue reading “Deschutes Secret Weapons: New C-Store Approach, and Boneyard Ethos”

Dear Client:  A couple of weeks ago, we hosted Kyle Bradshaw, New Belgium Brewing’s VP of Brands on the BeerNet Radio podcast to talk all about Voodoo Ranger’s success, their new higher-ABV take on Fruit Smash and how they’re meshing with Bell’s.  Kyle has worked with NBB for six years and was previously Director of … Continue reading “NBB’s VP of Brands on Voodoo Ranger, Fruit Smash and Bell’s Merger”

Dear Client:  On Friday, Stone gave notice that it is appealing the injunction issued late last week by the District Court for the Western District of North Carolina. The California brewer is appealing to the US Court of Appeals for the Fourth Circuit, against the order that enjoined it “from using the KEEP IT JUICY … Continue reading “Stone Appeals Sycamore Injunction”

Dear Client:  Non-alc craft brewer Athletic Brewing Co., whose whip-speed growth made the brewer a top 30 craft producer in about four years, is teaming up with L.A. Libations’ Arriba Chelada for a timely collaboration, just ahead of summer and Cinco De Mayo. It’s a non-alcoholic canned michelada, appropriately dubbed “Chelada Nada.”  “The actual liquid … Continue reading “Athletic Launches Non-Alc Michelada, “Chelada Nada,” With LA Libations’ Hot Arriba Chelada”

Dear Client:  Well, we knew it was going to be a tough first quarter for Boston. In its Q4 earnings report delivered two months back, which saw depletions up 15% and shipments down 25%, Boston prepped people for a tough Q1, noting that right-sizing distrib inventories would likely mean negative Q1 shipments (though a rebound … Continue reading “Boston Q1 Depletions Fall 7%, Shipments Down 25%; But Truly Vodka Seltzer Comin’”

Dear Client:  Well, we knew it was going to be a tough first quarter for Boston. In its Q4 earnings report delivered two months back, which saw depletions up 15% and shipments down 25%, Boston prepped people for a tough Q1, noting that right-sizing distrib inventories would likely mean negative Q1 shipments (though a rebound … Continue reading “Boston Q1 Depletions Fall 7%, Shipments Down 25%; But Truly Vodka Seltzer Comin’”

Dear Client:  Breaking news in the case of Sycamore vs. Stone, where the North Carolina brewer filed against the large California producer for trademark infringement (over “Keep it Juicy”) earlier this month. … Recall, a hearing on Sycamore’s motion for injunction against Stone was set for today in North Carolina.  CBD has just learned that … Continue reading “Court Issues Nationwide Injunction in Sycamore’s Favor Against Stone, Pending Surety Bond”

Dear Client:  North Eastern legacy brewery Narragansett has finally reached the light at the end of the COVID tunnel. Chief Mark Hellendrung recently checked in with CBD to let us know that the Rhode Island-based brewery’s on-premise business surpassed pre-pandemic levels by 6% last month. “After 24 months and the decline of Omicron, I’m proud … Continue reading “Narragansett Chief on the Brewery’s COVID Comeback”

Dear Client:  “Mergers and acquisitions are hard, often beset by workforce turmoil and fear,” started New Belgium’s Adam Fetcher, Senior Director of Communications and Public Engagement in response to our inquiries of layoffs that had started trickling in.  The company confirmed it has laid off around 30 workers, or around than 3% of their workforce, … Continue reading “New Belgium Lays Off 30 After Bell’s Acquisition”

Dear Client:  Oregon’s Rogue Ales & Spirits announced the launch of its Monsters of IPA bundle this month exclusively via the Speakeasy e-commerce platform.  The bundle includes a selection of IPAs named after mythical creatures from Pacific Northwest folklore. It includes a 6-pack of each of the brews, Batsquatch Hazy IPA, Colossal Claude Imperial IPA … Continue reading “Speakeasy Adds More DTC Beer With Recent Rogue Launch”