Blue Point Chasing After the Hard Tea Segment with LIIT

Dear Client: Anheuser-Busch’s Blue Point Brewing is dipping its toe into the beyond beer space, with the launch of LIIT. LIIT, an acronym for Long Island Iced Teas, is a new FMB line of hard sparkling teas from the New York brewery that comes in three different flavors – Mango, Lemon, and Raspberry Lime – … Continue reading "Blue Point Chasing After the Hard Tea Segment with LIIT"

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