What is COVID Doing to Seasonals Trends?

Dear Client:  NBWA chief economist Lester Jones and Fintech’s director of distributor accounts (East) Jim Kallies grokked seasonal trends during the NBWA Convention's virtual sessions this week. No giant surprise: Without the variety and craft-centric on-premise channel, they seem to be weaker than 2019 trends, in Fintech data (which covers retailer purchase data across on … Continue reading "What is COVID Doing to Seasonals Trends?"

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