Dear Client:  Bump Williams Consulting shared its first quarter report for 2022 (YTD through April 4) showing lots of slowdowns throughout the craft category.  Overall craft dollar sales are down nearly 10% for the quarter (across total US xAOC+ Liquor Plus Convenience). For comparison, the overall beer/FMB/cider segment is down 3.1% for the same period. … Continue reading “Bump: Craft Off-Prem Sales Down Almost 10% for Q1 2022”

Dear Client:  Willie’s Superbrew is looking for an investor that can help them scale. “I think overall, we have a lot of momentum,” founder Nico Enriquez told CBD today, but they “hit a cash cliff” and “had to make some hard choices in a short period.” That meant layoffs. What happened? The company had an … Continue reading “Willie’s Superbrew is Looking for an Investor that Can Help them Scale”

Dear Client:  Last week, we were lucky to snag Deschutes VP of sales & marketing Neal Stewart, and new CEO, Peter Skrbek, who took the top reins this year from Michael LaLonde.  They’ve just held a spring wholesaler meeting and shared some key plans with CBD. We have lots to share about plans for 2022. … Continue reading “New Deschutes Chief Focused on Fresh Squeezed, Boneyard Blitz in First 90 Days”

Dear Client:  SweetWater is hitting Wyoming and Arizona, the Tilray-owned company shared with CBD. They represent the no. 41 and 42 markets for the top 10 craft brewer.  They’re going with Quality Brands and Big Horn Beverage for distribution in Wyoming, and partnering with Hensley Beverage Co. across Arizona.   “Throughout the past 12 months, SweetWater … Continue reading “SweetWater Hits Wyoming and Arizona”

Dear Client:  Well, gone are the days of any craft beer talk on Constellation calls. But the company is jumping more into the RTD space. To wit: The company announced this morning that it has acquired the remaining interest in female-founded, ready-to-drink company Austin Cocktails. No financial details were disclosed.  You may recall, Constellation initially … Continue reading “Constellation Fully Acquires Austin Cocktails RTDs”

Dear Client:  Following the release of the Brewers Association’s annual craft production trends and Top 50 Craft Brewers list, chief economist Bart Watson hopped on a call to share some more color on trends the organization saw in craft last year.  For a closer look at some craft trends and shifts in the top 50, … Continue reading “Pandemic Rebound May Be as Soon as this Year, Plus More Craft Trends from 2021”

Dear Client:  This morning, the Brewers Association reported both annual craft production trends and the new top 50 craft brewers list, a move to simplify reporting.  The headline: After a sluggish year in 2020, where BA-defined craft was down 9%, decreasing craft’s beer market share by volume to 12.2%, craft rebounded in ‘21– realizing 8% … Continue reading “Craft Bounces Back in ’21, Up 21% in Retail Dollar Value”

Dear Client: Beers With(out) Beards is returning for its fifth year this week to celebrate and uplift women and female-identifying folks in the craft beer industry. Last week, we got the chance to chat with Grace Weitz, managing editor at Next Glass-owned Hop Culture and Untappd, and mastermind behind the event.  The event is taking … Continue reading “Beers With(out) Beards Returning This Weekend to Bolster Women in Beer”

Dear Client: Remember those JuneShine canned cocktails we wrote about last month? The leading hard kombucha company released the new spirit-based line on March 1st. Classic Tequila Margarita, Tropical Rum Mai Tai, and Passion Fruit Vodka Soda are the first offerings, with more flavors coming soon [see CBD 02-28-2022].  Now, the new line is getting … Continue reading “JuneShine Goes Big Time With New “Dodge the Sugar” Commercials”

Dear Client: Anheuser-Busch owned and Virginia-based Devils Backbone, roughly the 33rd largest craft brewery in the U.S. as of last year (not counting their considerable canned cocktail biz), is known for its Vienna Lager – but it’s making some big moves with its IPA lineup.  “Over the last several years, creative craft brewers have been … Continue reading “Devils Backbone Ramping Up IPAs and Canned Cocktails”

Dear Client: Craft-centric POS system provider Arryved just published a compelling survey of craft brewers, with some interesting findings.  One, the overwhelming majority of those surveyed not only saw double digit growth in 2021 – they expect to grow even more in 2022. Moreover, most are planning for price hikes in ’22, and plan to … Continue reading “Arryved Survey: Smaller Craft Breweries Expect Growth”

Dear Client: Over a month into Russia’s invasion of Ukraine, while Ukrainians flee their homes and cities are pummeled by Russian firepower, U.S. craft brewers are working to help the battered country by creating and selling collaborative “Brew for Ukraine” beers. BREW FOR UKRAINE. In early March, Lviv, Ukraine-based producer Pravda Brewery put out the … Continue reading “Craft Brewers Rally for Ukraine”

Dear Client:  It’s been slow going. But the on-premise is seeing some key metrics like volume and number of taps tick up vs. year ago, in latest BeerBoard data. BeerBoard, which manages more than $1 billion in on-premise bar sales (especially draft beer) just published its on-premise status report for the weekend of March 24-27. … Continue reading “Some On-Premise Metrics Ticking Upward”

Dear Client:  Two years ago, Minneapolis-based Surly Brewing Co. lost almost 40% of its business overnight, when COVID razed the on-premise. Has the company recovered? How is it trending vs. 2019?  We asked Surly VP of brands Bill Manley just that. “I feel like we are just now coming out of a cold, hard winter, … Continue reading “Surly Rebuilds, Literally”

Dear Client:  For the first time in more than 20 years, Steven Pauwels will not serve as brewmaster of Kansas City, Missouri’s Boulevard Brewing Co. He’s moving on to another Midwestern craft brewer– Cleveland, Ohio’s Great Lakes Brewing Co.  Steven joins the company next month as Chief Operations Officer. CEO Mark King announced today that … Continue reading “Great Lakes Snags Boulevard Vet Steven Pauwels as COO”