More on Abita: On Seasonal Challenges to Innovations
Continuing yesterday's Abita coverage: Besides the excitement surrounding their involvement in the Enjoy Beer venture, how are brewery trends? Abita is up this year, growing at not quite double digits. Abita Amber and Purple Haze are still the "largest brands for sure." Wrought Iron IPA joined the lineup last November and "it's done very well," and they're "excited" about its future. "It's got some nice accolades behind it," chief David Blossman said.