Craft Heads Into the Back Half of the Year, Up 12.3% in Scans

Dear Client: Half year scan numbers are in, and craft is sitting pretty. The segment is up 12.3% in dollars YTD through July 4, per Nielsen all outlet scans.  Craft dollars are growing a little faster in grocery, up 13.4% YTD; and just shy of double-digit growth in convenience, up 9.2%. The three big brands … Continue reading "Craft Heads Into the Back Half of the Year, Up 12.3% in Scans"

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